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Why Won’t My Hair Take Color? How to Fix the Problem

Young black woman with colored hair cuticles after using a mixture of blue and brown permanent dyes.

Nothing is more frustrating than spending time and money on coloring your hair, only to realize the dye didn’t take. Why won’t my hair take color?

Unfortunately, this is a common occurrence, and you’re not alone.

If you’re wondering why your hair won’t cooperate, read on! In this article, we’ll walk you through a number of reasons your hair isn’t taking color and give you tips on how to get better results in the future.

Why Won’t My Hair Take Color?

Let’s get right into the top reasons why your hair isn’t taking color. Use the information in this section to narrow down the cause behind your poor color results. 

You Didn’t Use Enough Hair Dye

The most straightforward reason behind your hair not taking color is that you didn’t use enough dye during the coloring process. When you color your natural hair, you should thoroughly saturate your strands with dye.

For anyone with healthy hair that’s thick or longer than shoulder length, this will require using two or more boxes of hair dye. When you color your hair, always grab an extra box to make sure you have enough. 

Cute African American female with medium brown hair after using a semi-permanent dye on her 4B virgin hair.

Your Hair Dye Didn’t Sit for Long Enough

Rushing through the processing time is a sure-fire way to end up with a color that doesn’t take well. The developer needs time to penetrate your hair’s cuticle. Typically, you should let your dye sit for 30 to 45 minutes. 

Always follow the time specified on your specific bottle of hair color. Stick to the higher end of the time range if your hair is prone to not taking color. 

You’re Using the Wrong Developer

When it comes to permanent color, the developer you use is as crucial as the dye itself. As a general rule, going from darker to lighter shades require a higher volume of developer than going from lighter to darker shades.

Using a developer that’s too weak will prevent your color from taking and may result in you having to dye your hair multiple times. If your dye kit doesn’t include a developer, make sure the one you purchase is the appropriate strength.

To learn more about hair developers, we recommend reading these articles:

A black woman with a subtle smile and dark brown curls after going through the hair dyeing process.

Your Hair Is Too Greasy

While having some natural oil buildup protects your hair and scalp during the coloring process, too much will prevent the dye from penetrating your strands. Instead, the dye will just slip off your hair, leaving you with patchy or nonexistent color.

Although dyeing unwashed hair is better for your strands, make sure it isn’t saturated with oil before the treatment. If it is, give it a quick wash with a gentle shampoo before you dye. 

You Have Hard Water

Many American homes have hard water running through their pipes. Hard water is extremely rich in dissolved minerals, like calcium and magnesium, which settle on your strands. The buildup creates a film that prevents the color from reaching your hair.

We recommend that you wash your hair with a clarifying shampoo to prevent this from happening. This will help remove the build-up of minerals on your strands, which can create a film that prevents the color from reaching your hair.

Light skinned adult female with dyed hair after using a sulfate-free shampoo and deep conditioning.

You’ve Chemically Processed Your Hair Recently

Dyeing your hair shortly after getting a color or texture treatment can have disastrous effects. In addition to patchy or faded color, layering chemical processes will likely cause irreparable damage.

Additionally, not all brands of hair dye work well with each other. Incompatible dyes may lead to an undesirable shade or even hair loss.

So, try to plan out your chemical treatments in advance and give your strands plenty of time to recover before attempting to recolor them. 

Your Hair Is Too Damaged

Dry and damaged hair doesn’t take or hold onto color well. Damaged hair is typically highly porous due to the holes and gaps found along the strand’s surface.

While these holes may cause your hair to take color well initially, it won’t last long. Instead, your strands will continue to leak pigments and cause your hair to fade immediately.

Damage (e.g., hair shaft, hair cuticle) can come from a variety of sources, including: 

  • Chlorine or saltwater
  • Sunlight
  • Chemical and heat damage
  • Overwashing your hair
Beautiful black woman with color-treated hair with damaged cuticle layers after using semi-permanent dyes.

You Have Low Porosity Hair

Unlike high porosity hair, low porosity hair has a tightly closed cuticle that doesn’t readily accept the pigments from your dye. To determine if your hair is low porosity, drop a few strands of freshly washed, product-free hair into a glass of room temperature water.

If they’re still on the water’s surface after two to four minutes, you likely have low porosity hair. You can compensate for low porosity hair by using heat while your color processes or letting the dye sit longer than usual. 

Note: This socially accepted hair porosity test isn’t scientifically accepted. In other words, it’s pseudoscience, but it’s fun nonetheless.

Solutions for Hair That Won’t Take Color

Is your hair color not taking well? Don’t panic! Below are some steps you can take to ensure your hair takes color well now and in the future.  

Young black woman with dark hair colored with light dye and styled with olive oil and color enhancing spray.

Clarify Your Hair

Before coloring your hair, wash it with a clarifying shampoo. Clarifying shampoos cut through the product and hard water buildup that prevents your hair dye from taking hold.

After the clarifying treatment, apply a lightweight conditioner to replenish moisture and hydrate your strands. You don’t want to create more buildup, so use a weightless conditioner that doesn’t contain silicones. 

Avoid Overwashing Your Hair 

Washing your hair too often strips it of its natural oils, resulting in brittle, dry hair strands that don’t take color well. Additionally, overwashing your locks will cause your color to fade much more quickly than you’d like.

You can prevent this by washing your hair no more than two or three times a week. Use a gentle shampoo and avoid rinsing your strands with hot water. 

A young black girl after using a clarifying shampoo and conditioner to restore moisture to her kinky strands.

Treat Your Hard Water

If hard water is behind your coloring troubles, a water softener or filter will help minimize its effects. Filters remove the dissolved mineral before they make their way to your locks, which means your future coloring sessions will go more smoothly.

As a bonus, filtering your water will improve your hair and skin’s health and overall appearance.   

Try a Protein Filler

A protein filler is a pre-color treatment that repairs and strengthens highly porous strands. It fills in the holes on your hair’s cuticles and creates a barrier that helps your hair lock in dye pigments. In addition to helping your hair take color better, protein fillers help your color come out more vibrant and even. 

Can I Dye My Hair Again if It Won’t Take?

Whether or not you can dye your hair again depends on why the color didn’t take in the first place and which dye you plan on using. Before you attempt to recolor your hair, assess the condition of your strands and see if they are healthy enough to handle another treatment.

When it comes to the hair dye you use, semi-permanent color is gentle on your strands and can be reapplied immediately after an unsuccessful dye job.

On the other hand, permanent hair dye can damage your strands when used multiple times over a short period. It’s important to keep your hair healthy if you’re planning on recoloring it.

African American young lady after air-drying her damp hair to avoid the hair damage from heat styling tools.

When to Redye Hair That Won’t Take

Even though your color didn’t take well, the dye may have already damaged your strands. For that reason, avoid redyeing your hair whenever possible. However, if you’re extremely unhappy with your shade, coloring it again is probably your best option. 

Try to wait for at least two or three weeks before you attempt to color your hair again.

The length of time you should wait depends on how you plan on addressing your color. Lightening your hair is more damaging than darkening it, so wait longer if you plan on going lighter.

Related Articles

We hope the information we’ve gone over in this article has helped you discover why your hair isn’t taking color and provides you with everything you need to fix the underlying issues. By making minor changes to your dyeing process, you’ll be able to achieve the stunning color of your dreams!