Curl Centric’s editorial team writes for YOU – our readers. Here are some additional details about our editorial guidelines and how we make money.


Curl Centric’s editorial team wants to earn our reader’s trust. Our goal is to help our readers take control of their hair care journey and make good decisions about products, hairstyles, and maintenance techniques. The editorial team is responsible for reviewing and updating our content to ensure we provide accurate and unbiased information to our readers. We have separate advertising and editorial teams that appropriately segregate duties. Our goal is to provide the best information to help our readers with their curly hair journey.

Key Principles

Accuracy: Here at Curl Centric, we take our content seriously. We review and fact-check each article to guarantee accuracy and uphold our high standards. If you encounter any errors or misleading information in one of our articles, please email us at [email protected].

Independence: Our editorial team produces content that advertisers do not influence. The editorial team does not receive any direct compensation from advertisers and sponsors. So whether it’s a product review or article, rest assured knowing you’re accessing reliable and trustworthy information.

Authority: The editorial team regularly seeks input from internal and external hair care experts. We cite reputable sources and link to the source when referencing proprietary techniques and information, allowing Curl Centric to demonstrate first-hand experience, industry expertise, authoritativeness, and trustworthiness within our product reviews and articles.

How We Make Money: To ensure that we maintain our editorial integrity, our editorial team does not receive direct compensation from our sponsors and advertisers. The product recommendations and advertisers that appear on Curl Centric are from companies that compensate us through Mediavine, our exclusive, programmatic, full-service ad management partner. This compensation through Mediavine does not influence the content we publish or the product reviews shown on our site.